Bill works with the owners, directors and managers of companies, organizations and practices to identify their future objectives, to develop an achievable, long-term "Strategic Game Plan" and to advise and assist in implementing it.

Worthwhile marketing strategies and tactics are achievable only within the framework of a detailed long-term Strategic plan. For this reason, Bill works with clients on an on-going basis or until a set of objectives has been achieved.

Research has shown that this approach delivers far greater results than the usual management consultancy formula of diagnosis and report.

The Strategic Game Plan program offers small and medium sized businesses, organizations and professional practices - who want an objective, external view - access to an experienced, results-orientated Business Performance Coach who can help them achieve a new level in their business.